Skip Ribbon Commands Skip to main content

Allianz Global Investors

The Save More Tomorrow Story

People aren't saving enough for retirement – even though they want to save more. What if we asked them to increase their future savings rate when they got their next raise so their current take-home pay stayed the same? Rooted in behavioral finance, this concept has laid the foundation for the Save More TomorrowTM program developed by Professors Shlomo Benartzi and Richard Thaler.
In its first implementation, the Save More TomorrowTM program helped boost the average participant's 401(k) savings rate from 3.5% to 13.6% in just 3.5 years.